Free, Standard, or Concierge: Which Tier You Actually Need
Free, Standard, or Concierge: Which Tier You Actually Need
Picking a plan is one question: how much support do you want?
All three tiers give you the same app. The difference is how much of the AI coaching system is unlocked for you and whether you want deeper human-level support layered on top.
Here is exactly what each tier gives you. No hidden fees. No gotchas.
Free: explore on your terms
Free is built for people who want to try the app before paying for it. No credit card. No time limit. Use it as long as you want.
What you get:
- Workout logging. Track exercises, sets, reps, weights, RPE.
- Basic progress tracking. High-level stats and training history in the Stats tab.
- Manual macro tracking. Log meals and view daily totals.
- Health platform sync. Connect Apple Health or Health Connect to pull in steps, sleep, HR, and HRV.
What you don't get on Free:
- AI-generated training program. No auto-built periodized plan.
- Custom meal plans. No personalized 7-day plan with grocery list.
- Coach Chat. No conversation with the AI coach.
- Voice features. No voice notes to the coach, no TTS replies.
- Peptides tab. Locked.
- Proactive coaching messages. Locked.
Free is essentially a self-guided mode. You bring your own programming and use the app to track it.
Best for: Trying the app before committing. Logging workouts and tracking macros without the AI coach.
Standard: the full AI coaching system
Standard is where the AI coaching system fully activates. Most users pick this. It unlocks everything the technology can do for an individual.
$79/month or $588/year (save ~38% with the annual plan).
Everything in Free, plus:
- AI-generated training program. Built from scratch around your goals, experience, equipment, and schedule.
- Custom meal plans with grocery lists. Built from a verified meal catalog hitting your exact macros.
- 24/7 Coach Chat. Ask anything. The coach takes real actions on your program and nutrition, not just text replies.
- Weekly program adjustments. Every week the engine analyzes your performance and rebuilds next week.
- Voice features. Voice notes (30/hour, 150/day) and TTS replies (60/hour) in your coach's voice.
- Proactive coaching messages. The coach reaches out when something in your data warrants it.
- Volume landmark monitoring. MEV / MAV / MRV tracking per muscle group.
- Exercise and meal swapping. Don't like an exercise or meal? Swap it in seconds.
- PR detection. Automatic personal record flagging on every workout.
- Peptides tab. Curated peptide information with safety-first guidance.
- Daily check-ins with consistency scoring. The 30-second habit that reshapes next week's program.
Best for: Most people. If you want the full AI coaching system, Standard is the right tier.
Concierge: high-touch everything
Concierge is for people who want priority access and deeper personalization on top of everything Standard offers.
$397/month or $3,950/year.
Everything in Standard, plus:
- Priority chat routing. Your messages get processed first.
- Deeper personalization. Higher-touch programming, more frequent fine-tuning, custom adjustments outside the standard automation envelope.
- Priority support. Faster human response when you need help with something the AI cannot handle.
For specifics about what's included at the Concierge level (since some features evolve), reach out to support before subscribing.
Best for: People who want priority everything and the highest level of personalization available.
Side-by-side comparison
| Feature | Free | Standard | Concierge | |---------|:----:|:--------:|:---------:| | Workout logging | ✓ | ✓ | ✓ | | Basic stats | ✓ | ✓ | ✓ | | Manual macro tracking | ✓ | ✓ | ✓ | | Health platform sync | ✓ | ✓ | ✓ | | AI-generated training program | | ✓ | ✓ | | Custom meal plans | | ✓ | ✓ | | 24/7 Coach Chat | | ✓ | ✓ | | Voice notes and TTS | | ✓ | ✓ | | Weekly program adjustments | | ✓ | ✓ | | Proactive coaching messages | | ✓ | ✓ | | Volume landmark monitoring | | ✓ | ✓ | | Exercise and meal swapping | | ✓ | ✓ | | Peptides tab | | ✓ | ✓ | | Priority chat routing | | | ✓ | | Deeper personalization | | | ✓ | | Priority support | | | ✓ |
Which one is right for you
Just exploring? Start with Free. No card required. Log a few workouts. See if the interface fits how you train. Upgrade later from your Profile tab.
Ready to commit to real programming? Standard. This is what most users pick and where the app delivers the most value relative to cost. The full AI coaching system, programmed by an engine that learns from your data every week.
Want maximum personalization and priority everything? Concierge. If your time is worth more than the price differential and you want the highest-touch version of the platform, this is the tier.
The honest version of this decision: 90% of users belong on Standard. If you're new to structured training, start there. If you've been at this for years and want a more bespoke experience, look at Concierge.
Billing and cancellation
- Secure checkout via Stripe. All payments processed through Stripe. Your card details never touch our servers.
- Cancel anytime. No contracts. Cancel from your Profile tab and access continues through the end of your current billing period.
- Plan changes apply next cycle. Upgrades and downgrades take effect at the start of the next billing period. Your data carries over either way.
- Web and mobile. Subscribe from any device. The app works on iOS, Android, and web browsers.
Common questions
Can I switch plans later? Yes. Upgrade or downgrade anytime from your Profile tab. Changes apply at the start of your next billing period. All your data stays.
Is there a trial of Standard? There is no free trial. New members pay at signup with the first month 50% off, and there is a 30-day money-back guarantee: if Standard is not working for you, you get your money back. The Free tier lets you explore the interface, log workouts, and track macros without payment.
Do I keep my data if I downgrade? Yes. Workout history, food logs, progress data, and chat history are preserved regardless of tier. Downgrading restricts access to Standard-only features, but nothing is deleted.
What payment methods are accepted? All major credit cards, Apple Pay, Google Pay (via Stripe).
Can I use the app on multiple devices? Yes. One account works across iOS, Android, and web. Data syncs automatically.
What to do next
If you're on Free, look at the Coach Chat tab. The locked state shows exactly what you'd unlock with Standard.
If you're already on Standard and curious about Concierge, contact support to walk through whether the upgrade fits your situation. The price difference is large enough that the right answer is usually "stay on Standard" unless you have a specific reason.